Redtorch is a research, digital & creative agency that makes sport more relevant to more people latest news 28th August 2025Our Commitment to Being Carbon Neutral 21st August 2025Sonia Haboub: From Resistance to Reach 12th August 2025How Young Women are Redefining Sport Culture Around the World 8th August 2025How Running Brands Can Effectively Leverage Influencers 7th August 2025Georgia Adderley: Rewriting the Rules of Representation 6th August 2025How the Women’s Euros Showed Sponsors What Fans Really Want 30th July 2025The Unsexy Truth: Growing Your Sport is Built on Marketing Fundamentals (Not Fads) 29th July 2025Eighteen Minutes: Sport’s Fight for Fan Attention 17th July 2025Beatrice Trang: Building the Blueprint for Women in BMX 11th July 2025Beyond the Big Four: Closing the Visibility Gap in Women’s Sport latest work How Redtorch helped the Islamic Solidarity Sports Association (ISSA) generate greater brand awareness beyond the Islamic Solidarity Games (ISG). Connecting a global Islamic community through sport How Redtorch redefined the role of Longines in equestrian sports by combining passion, luxury and digital storytelling into a compelling brand strategy. FEI & Longines: Turning sponsorship into emotive brand storytelling How Redtorch leveraged Olympic momentum to understand fan behaviours, elevate athlete brands and signal future participation trends. IGF: Leveraging Olympic momentum to understand fan behaviours Sign up to our Redtorch Lights newsletter today
