How did the Cricket World Cup perform on social?

A snapshot of fan growth and engagement on the Cricket World Cup’s official social accounts during the 2019 tournament (30 May – 14 July).

🏏 2M new fans*

✅ 142M engagements*

📱 351K mentions of #CWC2019 on Twitter
*On Instagram, Facebook and Twitter.

▶️ Watch video below for more quick-fire stats.

#SportOnSocial

Photo credit: NZ Herald 

Cricket World Cup on social from Redtorch on Vimeo.