16th February 2024
#PowerOfRespect campaign shortlisted for 2024 European Content Awards
We are delighted to announce that the #PowerOfRespect campaign, created by Redtorch for the…
23rd January 2024
How can AI enhance your sports marketing strategy?
Sports marketing is a dynamic and ever-evolving field, where Artificial Intelligence (AI) offers…
15th January 2024
HITTING THE BULLSEYE: The 2024 World Darts Championship’s Record-Breaking Success
The 2024 World Darts Championship has not just hit the sports marketing bullseye; it has redefined…
18th December 2023
Sports For Nature Report shows more can be done in the sports industry to respect nature
Sports For Nature Report shows more can be done within the sports industry to respect nature. Find…
14th December 2023
Key learnings from successful sports sponsorships on social media
In the fast-paced arena of sports marketing, sports sponsorships have surged as a pivotal marketing…
13th December 2023
Jacqs Darby promoted to Director of Client Services, Jess Reus promoted to Head of Communications
Redtorch are proud to announce the well-deserved promotions of Jacqueline Darby to Director of…
29th November 2023
An interview with Andrea Vásquez
In our first #SheMovesTheGame spotlight interview we chat to Andrea Vásquez, social media editor at…
22nd November 2023
How to leverage digital/social media research to build a stronger relationship with sports fans
In the world of sports, fostering growth and reinforcing relationships with fans is a constant…
20th November 2023
WADA and Redtorch launch #NaturalIsEnough campaign
The World Anti-Doping Agency (WADA) has launched a new digital campaign – created by research,…
14th November 2023
How emotional storytelling can help rights holders attract new commercial partners
It is difficult to ensure sponsors hear your voice as they get loads of sales decks but you can get…
14th November 2023
Redtorch wins bronze at the Sports Business Awards 2023
#MyDreamJump took bronze in the Best Brand Activation Involving Sport category at last week’s…