Sports rights holders reveal their top social media platforms
Forget Joshua vs Ruiz... is there a social media platform that sports rights holders are backing to…
How can Interactive Storytelling improve low engagement rates?
Seven examples of interactive storytelling to help sports rights holders increase the lifespan of…
Q&A: A look at FIBA’s paid social media advertising strategy
FIBA began to integrate paid social media advertising in 2012. José Pages, Digital Content Senior…
Facebook or YouTube? Streaming advice for second-tier sports
If rights holders are to reach global markets with acceptable production quality, the streaming…
#SportOnSocial event to reveal invaluable digital insights
Calling all digital gurus in Olympic sport! Join us in Lausanne as we discuss how sports can…
August’s 5 best-performing social posts from International Federations
We keep a close eye on social media tactics IFs try, test, reuse and adapt. Here are our Top 5…
