How to extract value from new audiences
Every sports rights-holder wants to increase its audiences on social media, and events are the…
A unique activation with Ebony Horse Club to capture new audiences
We arranged for young horse enthusiasts at the Club to enjoy a surprise visit during Tokyo 2020…
Key insights from Tokyo 2020
Tokyo 2020 is a Games like no other. With no live audiences, digital content and distribution are…
Our new Marketing and Communications Manager: Charlotte
Redtorch is incredibly pleased to introduce our new Marketing and Communications Manager,…
Our new Senior Motion and Graphic Designer: Zi
Redtorch is incredibly pleased to introduce our new Senior Motion and Graphic Designer, Zi.
Our new Digital Insight Analyst: Tom
Redtorch is incredibly pleased to introduce our new Digital Insight Analyst, Tom
Tokyo 2020: how sports are navigating the lack of video content
With sports unable to share video footage, thinking ‘different’ when planning social media content…
FEI partners with Redtorch to launch #WeDontPlay Tokyo 2020 digital campaign
The Olympic and Paralympic campaign celebrates the unique connection between horse and athlete…
UCI appoint Redtorch to manage its TikTok account
Union Cyclist Internationale (UCI) has appointed Redtorch to manage its TikTok account during the…
Redtorch partners with BWF on #RaiseARacket Olympic campaign
Redtorch has created the campaign strategy for this activation to grow BWF’s digital audiences…
Creative coverage of the Olympics is key to capturing new audiences
We caught up with FIG's Marketing and Communication Director Olivier Strebel to understand the…